Our blog series is now available as an e-book!
We are delighted to announce that our blog series ‘How to write a strategic marketing plan’ is now available as an e-book. We have run workshops and webinars on this subject many times, most recently in partnership with Kent Invicta Chamber of Commerce, and marketing planning is a topic that is always asked about as people don’t always know where to start. A marketing plan should not be a dusty old document filed away it should be a living breathing tool that you can refer to throughout the year and it should guide all your marketing activities and messages. It needs to be regularly re-visited as your business grows or changes direction. After the year we have had it has never been a better time to re-visit your marketing plans especially with 2021 just around the corner and hopefully a year where we might be more in control of our destiny!
We always felt it would be useful for people to have the information in one place as a resource to guide them through the process of writing their marketing plan and so here it is: